Apple TV+ is loading up on subscribers this summer
Read Time:1 Minute, 39 Second
Views:7

Apple TV+ is loading up on subscribers this summer

0 0

Apple TV+ is getting a second wind and is getting back on track.

Things are going surprisingly well on Apple’s side. Long behind the prestigious competitors Netflix, Prime Video and Disney +, the Apple streaming service is now catching up. In all likelihood, Apple TV+ has been gaining a lot of subscribers in recent months , and the trend is still on the rise.

According to streaming platform analytics service Reelgood, the numbers are very good for Apple and Apple is making a name for itself in the world of SVOD. A bet that was not won in advance. Note that in its report, Reelgood details what works on Apple TV+ .

Not surprisingly, it is above all the series that are popular with subscribers. The engagement rate for the latter is 40% higher than for the same period last year. As far as feature films are concerned, Apple is also succeeding, but the growth is less impressive.

The apple brand is indeed progressing by 20%. A success that many explain by the recent enrichment of the catalog on the Apple side. The Cupertino company has invested in original programs, and the creativity of the writers is paying off.

Apple takes advantage of the fall of Netflix to grow

It should also be remembered that Apple, like Disney+, is taking advantage of the fall of the Netflix monster to recover its health. When announcing quarterly results, the Red N saw a loss of nearly one million subscribers over the past three months. People who have largely chosen to cancel to afford another service.

For Apple, the qualitative and quantitative increase in the program in the catalog is necessarily a good thing, but the latter comes at the right time. While Netflix is ​​getting bogged down in stories of advertisements and non-sharing of accounts, Apple’s solution is becoming the “cool” platform of the moment.

It remains to be seen whether Apple will succeed in retaining these subscribers, who are more and more frivolous over time.

Happy
Happy
0 %
Sad
Sad
0 %
Excited
Excited
0 %
Sleepy
Sleepy
0 %
Angry
Angry
0 %
Surprise
Surprise
0 %

Average Rating

5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%

Leave a Reply

Your email address will not be published.

Passcodes or the end of the password on iOS 16, detailed by Apple Previous post Passcodes or the end of the password on iOS 16, detailed by Apple
Next post Colombia: After the ban, Apple’s response was quick